Friday, May 17, 2019
Customer Retention Strategies Essay
Assume you are doing a classroom presentation on client retention strategies. Reread your responses to the What Do You Think? questions that you completed through go forth this chapter. 1.What are some serve attitudes and practices that countenance retaining nodes? client retention refer to a strategy with the purpose of doing whatever it takes to keep a clubs current nodes on a coherent term basis (Gibson, 2012). Retaining guests is enabled by excellent customer service that produces many positive benefits for the organization. Retaining customers through effective customer service enables easier growth, indirectly and directly. When the customers are knowing and well-provided accordingly the staff is happy as well (2009).You lowlife improve the customer stimulus by offering discounts, promotions and having active sales efforts will keep a relationship with your customer and quarter them to buy more(prenominal) of the products or service you sell. Upon the organization , you can keenly monitor the customers for signs of attrition such as a decrease/increase in calls. If you develop a precise campaign strategy then you will prevent high risk customers and you will be able to retain in more swiftly manner. When you can improve the precision and clarity of your billing process, you can go a huge way toward minimizing customer worry. Increasing the power of the service organization and the sales team to address customer complaints promptly and offer retention-oriented promotions are other ways to appease dissatisfied customers. When doing this, you are addressing the key sources of customer dissatisfaction (2011). 2.What service issues must be carefully addressed by the CSRs to retain customers over a long period of time?An angry, dissatisfied customer. When dealing with these customers, listen to what they have to say while they explain their problem. ply an apology andempathize with them even if you dont agree with their complaint, you letting the m know that you can and mogul come up a solution to help them. After things have been solved, do a total up with them. 3. Which skills should CSRs demonstrate that keep customers returning for more products? You always want to keep your customers happy and satisfied so they can continue doing business with the company. Communicate and listen to your customers.When you listen to your customers, you can find out what they needs and wants are. Ask questions concerning them like How you doing? Is your day going okay? Did you enjoy the product or service that you purchased? Let them know that you appreciate their business. Keep a positive attitude with the customers. Smile when you are talk of the town to the customer if you are on the phone still smile even though the customer cant see it, they will feel it. Speak clearly try not to talk so fast to where the customer can understand you. Last but not least remain objective. Your purpose is to make sure they are happy. I think if the CSRs use these skills, they wouldnt have any problems losing customers.ReferencesCustomer Service. (2009). Retrieved June 1, 2014, from www.businessballs.com http//www.businessballs.com Gibson, P. (2012). Customer Retention. In P. Gibson, World of Customer Service (p. 118). Mason, OH Cengage Learning. Thorton, V. (2011, December 14). Three Keys to Attracting and Retaining Customers or Clients. Retrieved June 1, 2014, from www.evanmichael.com http//www.evanmichael.com
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